THE EFFECTS OF IMAGE INTERACTIVITY THCHNOLOGY ON ONLINE CONSUMER BEHAVIOR

碩士 === 大同大學 === 事業經營學系(所) === 94 === Marketing has changed dramatically due to the development of the Internet. Growing online competition of Internet technology has bolstered the expansion of website features, so consumers have eager to newest interactivity and products display methods. E-commercia...

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Bibliographic Details
Main Authors: Yu-Ying Huang, 黃煜穎
Other Authors: Hao-Erl Yang
Format: Others
Language:en_US
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/88330956089135612463