The influential factors of franchising operation on transaction cost：a case of food and beverages industry in Taiwan
碩士 === 輔仁大學 === 管理學研究所 === 95 === Service industry age is coming. Franchising plays an important role on Service industry branding to international. Enterprises through franchising by 3S Simplification, Specialization, Standardization quickly expand scale and area. By recruiting lots of franchisees...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43256896577707597390 |