Service Quality and Customer Satisfaction of Name Brand Skin products in Hypermarket-an Example from Taiyen

碩士 === 華梵大學 === 工業工程與經營資訊學系碩士班 === 95 === Abstract While skin care products have been turning into daily needs and are seeing a fiercely competing market filled with hundreds of suppliers, the consumers not only think about actual product quality but also value intangible service quality and satisfa...

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Bibliographic Details
Main Authors: Yu-Ping Yin, 尹宇平
Other Authors: Kuo-Ching Ying
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/21837931664404597058