Applying fuzzy multi-criteria decision-making method to evaluatethe key capabilities of the Taiwan business magazine
碩士 === 銘傳大學 === 傳播管理研究所碩士班 === 95 === The purpose of this paper is to provide a decision-making method to evaluate the key capabilities of the business magazine to posses a competitive advantage over its rivals. Because traditional financial tools are insufficient in measuring the assets, this study...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/pw79ts |