A Study on the Marketing Strategy and Design Strategy in Taiwan IT Industry

碩士 === 明志科技大學 === 工業管理研究所 === 96 === In an increasingly competitive market environment, firms want to pursue business continuity and sustainable development, then it must strengthen the enterprises competitive ability. Strategic planning of introducing new product is one of the key points in enterpr...

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Bibliographic Details
Main Authors: Chih-Huang Wang, 王智皇
Other Authors: Hsu, Yen
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/30361128774921675849