The Optimum Pricing Strategy for Oligopoly Firms Under Different Type of Products
碩士 === 國立屏東科技大學 === 工業管理系所 === 95 === This paper is based on Cournot and Bertrand model with combine the produce limits、to analyzed the logic of price competitive strategy and purpose of duopoly and three manufacturers for homogeneity and partial homogeneity products in the Oligopoly market. Traditi...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/52723216591454493557 |
| Summary: | 碩士 === 國立屏東科技大學 === 工業管理系所 === 95 === This paper is based on Cournot and Bertrand model with combine the produce limits、to analyzed the logic of price competitive strategy and purpose of duopoly and three manufacturers for homogeneity and partial homogeneity products in the Oligopoly market. Traditional Cournot model supposes that homogeneity products manufacturer can only determine production quantity、the price is totally decided by market demand、this paper uses discounted profit as decision target with two and three-stage game for duopoly and three manufacturers’s price competition、the results prove that homogeneity product market under complete information、the advantage manufacturer of the cost will evaluate the discount factor and the variable cost of competitors、so as to select the optimal strategy、and in producing can increase cases、its profit is greater than permanently case. In partial homogeneity product markets、the profit of manufacturer will decrease while away from the equilibrium price. No matter maintain equilibrium price or cut price strategy that firm 1 adopted、the optimal competitive strategy for firm 2 is to follow the prices reaction function.
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