BOTOX®在台灣美容市場的競爭策略探討-以個案公司為例

碩士 === 東吳大學 === 會計學系 === 95 === Under the affluent generation of baby boom that a good consuming with anxiety of forever young, it is driving fastest-growing in the cosmetic aesthetic market. Meanwhile, it also boosted of the rising and flourishing in the cosmetic aesthetic and the surgical procedur...

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Bibliographic Details
Main Authors: Ruei Mei Chang, 張瑞美
Other Authors: Chun-Chen Lee
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/53996405439594895049