A Study on the Relationship among the Motivation, Expectation, Tourism Image, Satisfaction and Loyalty--A Case Study of Home-Stay in Gukeng Area

碩士 === 南華大學 === 企業管理系管理科學碩博士班 === 96 ===   The ever-growing intense competition of domestic home stay facilities market necessitates the home stay facilities owners to provide service, features and settings which will meet customers’ satisfaction in order to promote a higher repurchase intention and...

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Bibliographic Details
Main Authors: Shu-chen Lin, 林淑真
Other Authors: Chih-wen Ting
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/29754172361516567635