Impact of Switching Barriers,Perceived Fairness,Perceived Service Quality and Socio-economic Classification on Intentions to Switch and Switching Behavior
碩士 === 國立成功大學 === 國際管理碩士在職專班 === 97 === The past two decades, Filipino telcos have reaped the benefits of the dramatic growth of prepaid mobile subscribers due to the decreasing prices of mobile phones, the poor fixed line infrastructure in the Philippines as well as the large percentage of the Fili...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2009
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Online Access: | http://ndltd.ncl.edu.tw/handle/55073535103316953507 |