Social Capital, Knowledge Creation and Sharing Within Online Forums and Blogs
碩士 === 國立臺灣科技大學 === 管理學院MBA === 97 === Knowledge in online community is increasingly become a significant phenomenon in marketing and the dynamic of social capital offers the opportunity to create new knowledge. How firms manage the knowledge creation and sharing in online forums’ and blogs’ social...
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ndltd-TW-097NTUS57350192016-05-02T04:11:47Z http://ndltd.ncl.edu.tw/handle/42412483024469065540 Social Capital, Knowledge Creation and Sharing Within Online Forums and Blogs 社會資本,知識創作與分享在網上論壇及部落格 Rendi Hartono 蔡勇勇 碩士 國立臺灣科技大學 管理學院MBA 97 Knowledge in online community is increasingly become a significant phenomenon in marketing and the dynamic of social capital offers the opportunity to create new knowledge. How firms manage the knowledge creation and sharing in online forums’ and blogs’ social capital further explores in present study. Case studies construct from three multinational firms was used to validate the conceptual framework and nine propositions for research. The results of this study indicate that creation and sharing of knowledge exist within online forums and blogs with social capital as the facilitator, and both online forums and blogs have different flow of information and knowledge. Specifically, online forum is a medium where information and some extent of explicit knowledge meet and blog, on the other hand, is a medium in which both explicit and tacit knowledge meets. None 盛麗慧 2009 學位論文 ; thesis 79 en_US |
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碩士 === 國立臺灣科技大學 === 管理學院MBA === 97 === Knowledge in online community is increasingly become a significant phenomenon in marketing and the dynamic of social capital offers the opportunity to create new knowledge. How firms manage the knowledge creation and sharing in online forums’ and blogs’ social capital further explores in present study. Case studies construct from three multinational firms was used to validate the conceptual framework and nine propositions for research. The results of this study indicate that creation and sharing of knowledge exist within online forums and blogs with social capital as the facilitator, and both online forums and blogs have different flow of information and knowledge. Specifically, online forum is a medium where information and some extent of explicit knowledge meet and blog, on the other hand, is a medium in which both explicit and tacit knowledge meets.
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None Rendi Hartono 蔡勇勇 |
author |
Rendi Hartono 蔡勇勇 |
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Rendi Hartono 蔡勇勇 Social Capital, Knowledge Creation and Sharing Within Online Forums and Blogs |
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Rendi Hartono |
title |
Social Capital, Knowledge Creation and Sharing Within Online Forums and Blogs |
title_short |
Social Capital, Knowledge Creation and Sharing Within Online Forums and Blogs |
title_full |
Social Capital, Knowledge Creation and Sharing Within Online Forums and Blogs |
title_fullStr |
Social Capital, Knowledge Creation and Sharing Within Online Forums and Blogs |
title_full_unstemmed |
Social Capital, Knowledge Creation and Sharing Within Online Forums and Blogs |
title_sort |
social capital, knowledge creation and sharing within online forums and blogs |
publishDate |
2009 |
url |
http://ndltd.ncl.edu.tw/handle/42412483024469065540 |
work_keys_str_mv |
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