The motives and cognitions for men to use skincare products:An Exploratory Study
碩士 === 國立中正大學 === 行銷管理研究所 === 98 === Nowadays, more and more men are starting to care about their facial skin condition; skincare isn’t just for women anymore. As a survey in 2007 said, the market of men’s skincare products was up to one billion NT dollars in Taiwan！ What is the motive for men to us...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/79437413125142192805 |