Service Blueprint and Service Failure Management in the Restaurant Industry-Orientation with the Customer Experience Management
碩士 === 大葉大學 === 人力資源暨公共關係學系 === 98 === This research is focused on Customer Experience Management, which used SSIT method to analyze customer’s story to explore the key point of customer’s angry emotion and the types of service failures in the food and beverage industry . This research choosed t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/19405576569860492926 |