Between「What to say」and「How to say」-A Preliminary Study on Advertising Creative Strategy

碩士 === 輔仁大學 === 大眾傳播學研究所 === 98

Bibliographic Details
Main Authors: Wang Heng Yang, 王恒陽
Other Authors: 陳尚永
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/26313567979494597440