Pride and persistence: Life story of an insurance salesman

• Main Author: 古仲軒
• Other Authors: 鍾昆原
• Format: Others
• Language: zh-TW
• Published: 2010
• Online Access: http://ndltd.ncl.edu.tw/handle/27672065488670632703

碩士 === 國立政治大學 === 心理學研究所 === 98 === In comparison with the old one, new generation is grown up in an rich environment, that is why people always think young people can barely overcome frustration. However, with globalization, it is getting more and more important for young people to discover how to work hard over a long period of time in such a competitive work environment. The present study take psychobiography as method, and take the winner of insurance golden trophy salesman held by Business Week in 2007, Alex Huang, as study subject, try to find out the key factor for working persistently in a competitive environment. According to the study result, the key factor for Alex Huang working persistently is pride. Pride could induce high motivation in pursuing success and make him obey the rule given by his father. Pride even could help him face frustration positively and keep on working hard. The pride of Alex Huang comes from his love to family. He wants his family to be proud of his achievement so as to take care of his family. After attending his goals he would work harder through the pride. The behavior of Alex Huang was deeply affected by Chinese culture, he devote himself to pursuing success for his family but not just attain recognized accomplishment. The present study reveals the necessity to develop local psychology theory to contribute to academic study. In the last chapter, suggestions for future academic study and reflection of researcher are proposed.