探討消費者購買綠色產品之行為意圖

碩士 === 國立彰化師範大學 === 行銷與流通管理研究所 === 98 === Due to the increase in global warming and climate change, many countries have established regulations to carry out low-carbon economic. According to International Energy Agency (IEA)’s report, it has shown that in Taiwan, the average releasing of Carbon Diox...

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Bibliographic Details
Main Authors: Yi-Ching Chang, 張逸菁
Other Authors: 吳志文 博士
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/77355745223777867815