Study of the influence of Product and Service Quality on Customer Satisfaction : An Empirical Study of Dong Fang Ji Bai Chinese Fast-Food Chain Restaurant in Shanghai

碩士 === 高雄餐旅學院 === 餐旅管理研究所在職專班 === 98 === The investment of Taiwan dining entrepreneurs to Mainland China has kept up surging. The success of 85℃ Café has aroused many Taiwan dining entrepreneurs’ eagerness to plunge in. The advantage for Taiwan dining entrepreneurs’ investment in Mainland China is n...

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Bibliographic Details
Main Authors: Shin-Min Yuan, 袁新民
Other Authors: 孫路弘
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/68865538336391479026