A Research of Sport Marketing Strategy －A Case study of The 21st Summer Deaflympic Taipei 2009
碩士 === 亞洲大學 === 國際企業學系碩士班 === 98 === With the various international sporting events held, sport marketing has played an effective role to expand the market for right-hand man. This study is a qualitative research and discussed a case of Taipei 2009 Deaflympics games. Through the analysis of sport ma...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45946363962860786636 |