The Study on Planning New Bicycle Attributes to Create Customer Value-targeted at Folding Bicycle products

碩士 === 東海大學 === 企業管理學系碩士班 === 98 === This study apply Seven Tools for New Product Planning as research method, and use them to analysis customers’ preference about folding bicycle attributes and optimal folding bicycle. First, this study wants to understand customers’ views as well as find the best...

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Bibliographic Details
Main Authors: Li Ren-Jie, 李人傑
Other Authors: Chen Yow-Mow
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/13748035312732268557