The Research of Business Strategy of Private Brand in China Domestic Market-A Case Study of Tony Wear

碩士 === 雲林科技大學 === 企業管理系碩士班 === 98 === Over the past decade, Taiwanese enterprises that invested in China exported products from China to Europe and United States after producing; but in recent years, the China ecomomy was flourishing and people income was increasing so that spending power of some ci...

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Bibliographic Details
Main Authors: Wan-Jen Hsu, 許菀真
Other Authors: none
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/12991239985973465955