A Study on Custromer Relationship Management-A Case of Pre-School in Taichung Area

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 99 === This study focuses on the customer relationship management of pre-school education industry. The goal of this research is to find out how pre-school education industry’s relationship marketing and service quality affect customers’ loyalty. We collect research d...

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Bibliographic Details
Main Authors: Yu-Ching Wang, 王郁菁
Other Authors: lLee-Yun Pan
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/35964695749532589281