A Study of Satisfaction and Brand Loyalty toward Sports Shoes
碩士 === 樹德科技大學 === 經營管理研究所 === 99 === ABSTRACT The purpose of this study was to explore the relationship between satisfaction and brand loyalty of sports shoes as well as the demography factor to the satisfaction and brand loyalty of sports shoes. The subjects of the study were customers of the two...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/08079825181706603279 |