A Study of Female Consumer''s Insurance Product Buying-Case Study:Female Exclusive Insurance Product
碩士 === 淡江大學 === 保險學系保險經營碩士在職專班 === 99 === In recent years, global financial environment and society structures have changed. The sign of GDP per head has increased. Therefore the women’s lifestyle and spending habits have also developed to a higher class. As the result of it, it leads to a higher pa...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52479284095535771663 |