The Study on the Relationships among Consumer Personality, Customer Satisfaction, and Repurchase Intention - Generation as a Moderator
碩士 === 淡江大學 === 管理科學研究所碩士班 === 99 === This study mainly investigates the relationships among consumer personality, customer satisfaction and repurchase intention. The present study collects 333 consumers of the online group buying to empirically investigate the relationships among consumer personali...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/72869838348362361791 |