Private Brand Strategy in Hypermarket-A Case of D Company in Shanghi

碩士 === 萬能科技大學 === 經營管理研究所 === 99 === Mainland China retail trade competes near superheating, the new market consumer to spends the manner to be more careful, the innate brand becomes the large-scale retail sales entrepreneur's protection profit strategy,the innate brand representative retails t...

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Bibliographic Details
Main Authors: Bang-Yi Liu, 劉邦義
Other Authors: Shiang-Tai Liu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/13584245246866000967