A Study of Consumers' Intentions to Use Hypermarkets Online Shopping Websites
碩士 === 中華大學 === 科技管理學系碩士班 === 100 === Internet shopping is a modern way for consumption. For hypermarkets, it is also important to increase the groups of different consumers through the online shopping. The purpose of the study is to explore the relationship among variables of hypermarkets consu...
Main Authors: | Jo-Yin Lee, 李若吟 |
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Other Authors: | Tung-Liang Chen |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/cgi-bin/gs32/gsweb.cgi/login?o=dnclcdr&s=id=%22100CHPI5230009%22.&searchmode=basic |
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