A Research of Relationship among Customer Value, Relationship Quality and Customer Loyalty – Sampling Traditional Market

碩士 === 康寧大學 === 運籌與科技管理研究所 === 100 === Abstract The purpose of this research was to examine relationship among customer value, relationship quality and customer loyalty in traditional market. To achieve these objectives of this study, relevant literatures were reviewed firstly. Pilot study and fact...

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Bibliographic Details
Main Authors: Chin-Chai Liu, 劉金釵
Other Authors: Zi-Ping Chiang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/54922199193507738166