Research on competitive advantages and strategies of women shoes industry in Taiwan-case study
碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 100 === This paper is going to analyze the market of shoe brands for young ladies. In the beginning, it will focus on the analysis on the brand development, sources integration, creativity, and marketing strategy of the case company. With the analysis information...
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| Format: | Others |
| Language: | zh-TW |
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2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/66972072884606872880 |