The Business Strategy of Bancassurance in a Foreign Bank - Bank A as an Example
碩士 === 國立交通大學 === 管理學院資訊管理學程 === 100 === This research is based on a foreign bank A as a case study target, adopt the law of case study to carry on describing research, document review, data collection and interviews with senior bancassurance managers, to explore the business model of banking, par...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/66240460316735958212 |