The Relationships among Sport Tourists’ Event Image, Destination Image, Event Satisfaction and Behavioral Intention of the 2012 Kaohsiung International Marathon
碩士 === 國立臺灣體育運動大學 === 休閒運動管理研究所 === 100 === The purpose of this study was to examine the relationships among event image, destination image, event satisfaction and behavioral intention by merging the fields of sport tourism and event management. The participants of the study were the runners of th...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/80038560696272149251 |