The Influences of Pet Owner's Personality Traits and Lifestyles on Needs for Resort Hotels- Pet Attachment as a Mediator
碩士 === 國立臺灣師範大學 === 餐旅管理與教育研究所 === 100 === The purpose of this study was to examine pet owner’s characteristics and demands for resort hotels when they travel with their pets. This study applied psychographics variables, including personality traits and lifestyles, for market segmentation. In additi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/30156981945891104729 |