Integrating Classification and Clustering Techniques for Customer Churn Prediction in Logistics Industry

碩士 === 國立中正大學 === 資訊管理學系暨研究所 === 101 === Customer value and churn has always been the most important issue of concern to enterprise, in the logistics industry as well. In recent years, with the rise of the Internet, the rise of consumer awareness, coupled with horizontal competition in the market, m...

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Bibliographic Details
Main Authors: Yi-Cheng Hsieh, 謝易澄
Other Authors: Ya-Han Hu
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/hgm73r