The Influence of CSR on Customer Satisfaction Model-A Case Study of Telecommunications Industry
碩士 === 中華大學 === 企業管理學系碩士班 === 101 === In this study, the impact of corporate social responsibility to corporate image, service quality, perceived value, customer satisfaction and customer loyalty was explored from a marketing point of view combined with corporate social responsibility and satisfacti...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/e2any7 |