A Study of Consumer Behavior and Customer Relationship Management of Military Welfare Supply Stations — The Empirical Study of Military Welfare Supply Stations in North Taiwan

碩士 === 國防大學管理學院 === 資源管理及決策研究所 === 101 === As the enterprise’s resource was limited and the cost of development a new customer is six times than retaining an old customer, enterprises do not only develop new customers but also provide high quality services for existing customers. The Military Welfar...

Full description

Bibliographic Details
Main Authors: Liu, Chih-Cheng, 柳志成
Other Authors: Liou, Ji-Chyuan
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/gj9gvg