A Study of Brand Strategy, Service Quality, Customer Satisfaction and Brand Performance: Using a Cram School as an Example

碩士 === 國立臺中教育大學 === 事業經營碩士學位學程 === 101 === The purpose of this study is to explore the critical factors of choosing strategic alliance partners of Taiwan’s after-school businesses. Although the education policies had been altered many times, Taiwan’s after-school businesses are prosperous and still...

Full description

Bibliographic Details
Main Authors: Tung. Wu-Lang, 童武郎
Other Authors: Chiu, Chou-Kang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/20763410529470376566