A Study on the Service Quality and Customer Satisfaction of Liner Shipping Company - Taking Central Taiwan Shipping Market as an Example
碩士 === 靜宜大學 === 管理碩士在職專班 === 101 === The aims of the research is to study how liner shipping companies, through enhancing non-price competitiveness, satisfy customers demand in service quality and create the differentiated advantages to secure the most adequate strategies in competitive advantages....
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/68720842484452595682 |