A Study on Behavioral Intention toward Micro-Cosmetic Surgery and Willingness to Pay

碩士 === 明新科技大學 === 管理研究所在職專班 === 102 === In recent years, micro-cosmetic surgery industry has become an emerging and promising business with its advance in technology and widely promotion. More people with improving of wealth are willing to undergo cosmetic surgery in order to look healthy, beautiful...

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Bibliographic Details
Main Authors: HUNG TZU-CHUN, 洪慈君
Other Authors: 蔡 瑤 玉
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/90173919260824308944