An Exploratory Study on The Adaptive System of The Internet Advertising Development – An Eye-Tracking Approach
碩士 === 國立暨南國際大學 === 資訊管理學系 === 102 === The web advertising on electronic commerce web attracts customer’s attention as a new communication channel, and web advertising could provide relevant advertising of web page content. But web advertising is randomly given information content, therefore, provid...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/4pwgdm |