Can Brand Loyalty be transferred into OrganizationalCommitment: Exploring the Role of Organization Support、Corporate Image and Job satisfaction

碩士 === 國立臺灣大學 === 商學研究所 === 102 === In the past literature, there have been discussions of the relationships between employee and the organization in many aspects, e.g., Organizational Commitment, Organizational Citizenship Behavior, Organization Support and Job Satisfaction. The literature, however...

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Bibliographic Details
Main Authors: Yi-Chun Cheng, 鄭伊君
Other Authors: 戚樹誠
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/45r5b6