The Study of Organization Conflict between Sales and Technical Departments: A Case Study of The Information Systems Integration Industry

碩士 === 國立臺灣科技大學 === 管理研究所 === 102 === Information Technology industry often divide one organization into several specialized departments in order to provide versatile services and solutions for customer. The importance within organization should not be ignored. After divided into different specializ...

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Bibliographic Details
Main Authors: Yung-hsin Chang, 張永鑫
Other Authors: Pin Luarn
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/6jy4zs
Description
Summary:碩士 === 國立臺灣科技大學 === 管理研究所 === 102 === Information Technology industry often divide one organization into several specialized departments in order to provide versatile services and solutions for customer. The importance within organization should not be ignored. After divided into different specialized departments, organization often face challenges for putting everyone into the same perspective, thus leading to conflicts within it. This research tries to explore fundamental reason for conflicts within organization through each party’s perspective and job function. By seeking into the nature and reason of conflicts, this research tries to further gain solutions for solving conflicts. With the help of the solution to wipe out conflicts between sales and technical departments, enterprise will be more competitive than others. This research studies subject in information integration industry in Taiwan. This research also tries to gather data by in-depth interviewing with sales director, product manager and technical director across major local enterprise, major foreign enterprise, small local enterprise and small foreign enterprise. This research will further study the role of sales and technical department within organization, analyze the reasons causing conflict, and tries to provide solution for it. This research has found that suppliers often need to provide strong professional service to satisfy customer to reinforce relationship with each other in order to increase revenue and making loyalty customers. However after increasing more professional services, the burden of technical department will also raise, leading more and more conflicts with sales department. The most effective way for solving it is to enhance communications. Besides that, old concept is to think conflict as a reason for causing internal friction and should be avoided. Nowadays conflicts inside organization are not considered entirely to be negative. If leader can use conflict and solve it, both organization and it’s employees can learn how to communicate, gain experience of solving issues. It can stimulate organization and the system; form into a virtuous cycle for improving enterprise competitiveness. In the end, besides studying theory and practical contribution, this research also states limitations and making suggestions to direction for those who is interested in researching this topic.