To Investigate the Relationship between Successful Films,the Destination Image, e-WOM, Perceived Value, and Behavioral Intentions –A Case Study of “Hang over II”
碩士 === 中國文化大學 === 國際企業管理學系 === 102 === Under the umbrella termed “Creative Thailand”, Thai government has been striving for promoting Thailand as a location of international shooting hub to enhance its international reputation, develop high-earning segments, and broaden market reach. Based on the ba...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/8d9372 |