| Summary: | 碩士 === 朝陽科技大學 === 財務金融系 === 103 === Internet technology flourish, convenient internet replaced many things online transactions prevailed , so that the network consumption of high school vocational students to become a part of life . Vocational high school students on the consumption of network encompassing connotation , this article will use literature analysis organize, and questionnaires to understand the central region of high school vocational students Internet consumer behavior, and the analysis of high school vocational students basic information on online shopping satisfaction and loyalty differences . The results show that : the network products, network and Internet shopping transaction records form the facets of boys than girls remarkable satisfaction. Girls than boys are happy to share useful goods. Year of first grade, three grade students more emphasis on customer service network of the goods or without proper treatment. Compare low grade entity store curious interest. Catering Division in focus a funding level of confidentiality , like online shopping , web transaction records processes, quality merchandise online shopping sharing facets than other divisions higher level of satisfaction . Internet loyalty , according to the questionnaire survey , that high school vocational students for loyalty networks have significant satisfaction , while girls compared with boys loyal , confident for networking products , in general, will continue to support and introduce more human consumption .
|
|---|
