The Study of Purchase Intention to Natural Drinks: Evidence of Herbal Tea
碩士 === 逢甲大學 === 經營管理碩士在職專班 === 103 === The beverage market annual scale in Taiwan is around 45 billion NT dollars. Products are full of different assortments. Because food safety storms are happening all the times, the natural drinks become one of the popular trend. The research takes the herbal tea...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/zsbx58 |