A Study of the Relationship Between Advertising Expenditure,R&D spending,Revenue and Corporate Governance Variables：An Example of Smartphone on HTC and SAMSUNG
碩士 === 康寧大學 === 企業管理研究所 === 103 === Global smartphone usage ratio by the end of 2013 reached more than 50%, with the market share powered by the Android-based HTC phone system continuing to decline, whilst Samsung's market share has been rising. The cause is generally considered to be the lack...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/k3kfsf |