An Empirical Investigation of the Service Gaps of the Organic Agriculture Industry in Taiwan: Taking the PZB Model as Framework
碩士 === 國立政治大學 === 企業管理研究所 === 103 === Facing rapid changes of customer behavior and increasing customers demand on service quality, delivering high quality service is adapted as an important strategy in businesses. This study applies the PZB Model to investigate the service gaps in the organic indus...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Online Access: | http://ndltd.ncl.edu.tw/handle/k3d3zh |