The Study of Marketing for the Architecture Cultural Heritage:Taking an Example of the Second Public Retail Market in Taichung City

碩士 === 國立中興大學 === 國家政策與公共事務研究所 === 103 === The purport of this study is the possibility of marketing hexagonal building culture in the Second Public Retail Market in Taichung City. I suggest how people in charge use extant cultural assets, strengthen market function, activate the market, and thus pr...

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Bibliographic Details
Main Authors: Yuh-Rong Wang, 王玉蓉
Other Authors: Chang-Yen Lee
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/87949135028471955102