The Influence of Games’ Result and Fans’ loyalty on Mediated Sports : A Case Study of 2013 World Baseball Classic Chinese Taipei National Team

碩士 === 國立交通大學 === 傳播研究所 === 103 === This research takes “2013 WBC Chinese Taipei Baseball Team” as example to examine the mediated sports games among different spectators, and to illustrate how Chinese Taipei Baseball team is presented through analyzing relative media’s reports. This researc...

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Bibliographic Details
Main Authors: Hsu, Hung-Chang, 許鴻昌
Other Authors: Chen,Yen-Shen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/y34a3z