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碩士 === 國立中央大學 === 產業經濟研究所 === 103 === This thesis is divided into two parts. One part is about the process that how Facebook become a platform company. Also, I choose the most similar social network site , MySpace , as the comparison. The result of this part is that Facebook becomes king of SNS is b...
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| Language: | zh-TW |
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2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/57191659993825306726 |
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ndltd-TW-103NCU05334034 |
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ndltd-TW-103NCU053340342016-08-17T04:23:20Z http://ndltd.ncl.edu.tw/handle/57191659993825306726 none 多邊平台打造生態圈之模式探討 ---以臉書為例 Hsiang-Lin Yu 游翔琳 碩士 國立中央大學 產業經濟研究所 103 This thesis is divided into two parts. One part is about the process that how Facebook become a platform company. Also, I choose the most similar social network site , MySpace , as the comparison. The result of this part is that Facebook becomes king of SNS is because its essence and the strategy of opening platform. The other part of this thesis is talk about how Facebook build its own ecosystem after it becomes a platform company. I arranged this process under three main heads: the updated technique and strategies of platforms, acquisitions and strategies of applications. Kung Wang Ming-chung Chang 王弓 張明宗 2014 學位論文 ; thesis 71 zh-TW |
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NDLTD |
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zh-TW |
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Others
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NDLTD |
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碩士 === 國立中央大學 === 產業經濟研究所 === 103 === This thesis is divided into two parts. One part is about the process that how Facebook become a platform company. Also, I choose the most similar social network site , MySpace , as the comparison. The result of this part is that Facebook becomes king of SNS is because its essence and the strategy of opening platform. The other part of this thesis is talk about how Facebook build its own ecosystem after it becomes a platform company. I arranged this process under three main heads: the updated technique and strategies of platforms, acquisitions and strategies of applications.
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| author2 |
Kung Wang |
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Kung Wang Hsiang-Lin Yu 游翔琳 |
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Hsiang-Lin Yu 游翔琳 |
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Hsiang-Lin Yu 游翔琳 none |
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Hsiang-Lin Yu |
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none |
| title_short |
none |
| title_full |
none |
| title_fullStr |
none |
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none |
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none |
| publishDate |
2014 |
| url |
http://ndltd.ncl.edu.tw/handle/57191659993825306726 |
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