The Study of the Experiential Marketing and Experiential Values for the Taichung International Baseball Stadium's Audiences.
碩士 === 國立屏東大學 === 體育學系碩士班 === 103 === This study aimed at probing into the relationship of the experiential marketing and experiential value. This study adopted the questionnaire investigation method, and the audiences from Taichung International Baseball Stadium as a convenient sampling. The valid...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/62251820111457238523 |