The Influences of Uniform Design, Facility Quality, and Brand Image on Customers’Consuming Intentions: The Case of Tourism Hotel

碩士 === 世新大學 === 企業管理研究所(含碩專班) === 103 === How to improve the service quality of restaurant and hospitality for increasing management performance is always a critical issue for academic researchers and practitioners. In the past, the hotel managers usually set the rule of asking employees to wear uni...

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Bibliographic Details
Main Authors: Horng-Chang Tsai, 蔡宏昌
Other Authors: Chin-Yeu Chen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/3vx23j