AStudy of ConfectionˊsSituationalConsumption Behavior

碩士 === 東海大學 === 食品科學系 === 103 === Confectionery have rich color and taste, but with the technology and processing growing up, changes in society, as well as changes in consumer consumption value. Non-specific Confectionery is not favored to consumer, when consumers buy goods in addition to consideri...

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Bibliographic Details
Main Authors: YU ya-ting, 余雅婷
Other Authors: Pei- Chi Chen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/x767gg